Task Three- Scouting For Girls- Famous

I liked this music video because it is different to most videos, it uses Goodwins theory of amplification. The video shows images of relevant links between the song and the images that we the audience see. Therefore the video spells out what the lyrics say and mean.

I also like the video because it relates to me the older student, who is moving away from home and will be living with friends, this link between the target audience and the video really attracts the audience and therefore makes it more successful. It also has an old feel to it, a 90's fill where people were making home made video with the massive cameras and the old keyboards. This may remind the target audience of their childhood creating a deeper link between the audience and the band.